More products & services:

DSTV “Compact” Package

To effectively launch the new DSTV “Compact” Package, Prime Activation targeted the desired LSM groups through a below-the-line Corporate Canteen Activation.

McCain Chips

On the launch of the new McCain microwave chips, Prime Activation was tasked to undertake interactive trials with young, on the go South Africans!

Microsoft Xbox

Primall was approached by Microsoft to launch the Xbox in South Africa. Prime Activation worked in conjunction with Primall to facilitate and ensure the campaign was implemented successfully