The Home Direct media solution is PRIMEDIA@HOME’s premium direct-to-home marketing service.

Marketscan®, PRIMEDIA@HOME’s research-driven planning engine, creates custom built solutions based on the unique scope and objectives of every campaign.

A well established national infrastructure enables the delivery of marketing communications in any form, to over 11.6 million pre-identified households in southern Africa.

Our national network has evolved as communities grow and develop to ensure an unmatched penetration of key markets.

Home Direct offers cost effective media solutions, with the capacity and flexibility to manage large or small scale projects.